> ## Documentation Index
> Fetch the complete documentation index at: https://docs.theoptimizer.io/llms.txt
> Use this file to discover all available pages before exploring further.
# Facebook (Meta) on TheOptimizer
> Everything you need to run Facebook and Instagram ads in TheOptimizer — connect your accounts, automate optimization, and launch campaigns at scale from one place.
export const ArcadePopoutModal = ({id, title = "Interactive demo"}) => {
const [isPopout, setIsPopout] = useState(false);
const iframeRef = useRef(null);
useEffect(() => {
function onArcadeIframeMessage(e) {
if (e.origin !== 'https://demo.arcade.software' || !e.isTrusted) return;
if (!iframeRef.current || !iframeRef.current.contentWindow) return;
if (e.data.event === 'arcade-init') {
iframeRef.current.contentWindow.postMessage({
event: 'register-popout-handler'
}, '*');
}
if (e.data.event === 'arcade-popout-open') {
setIsPopout(true);
}
if (e.data.event === 'arcade-popout-close') {
setIsPopout(false);
}
}
window.addEventListener('message', onArcadeIframeMessage);
return () => window.removeEventListener('message', onArcadeIframeMessage);
}, []);
return
;
};
If you use TheOptimizer for Facebook (Meta), this is your home base. Everything Facebook-specific — connecting accounts, automation rules, and the Mass Campaign Launcher — lives in this section. Connect once with a single OAuth login and TheOptimizer pulls in your campaigns, ad sets, and ads automatically.
## Step 1 — Connect your accounts
Authorize TheOptimizer with a Business profile, Personal profile, or Access Token.
Enable, disable, tag, and assign profiles to the accounts you sync.
Fix sync gaps, permission errors, and disconnected accounts.
## Step 2 — Automate your optimization
What you can automate on Facebook and how rules run around the clock.
Ready-to-copy rules from thousands of real Facebook campaigns.
## Step 3 — Launch campaigns at scale
Build and publish Facebook campaigns in bulk — variations, multi-account, and more.
Duplicate existing structures with new budgets, audiences, or creatives.
## Shared tools you'll use
These work the same for Facebook as for every other network:
Monitor and act on all your Facebook campaigns, ad sets, and ads from one table.
The rules engine, rule chains, templates, and Smart Lists in depth.
Track creative performance and reuse winning assets in the launcher.
See every automated action TheOptimizer takes on your account.