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Campaigns1
The Campaign Manager is the operational core of TheOptimizer. It replaces your native ad managers — Facebook Ads Manager, TikTok Ads, Taboola, Outbrain, and others — with a single workspace where you can view and act on campaigns, ad sets, and ads across every connected account at the same time. Everything you would normally do inside a native dashboard can be done here, across all your ad accounts, at the same time — filtering, pausing, editing budgets, reviewing performance, and managing automation rules. This guide walks through the Campaign Manager from top to bottom. Use the navigation on the left to jump to any section.